Why Do Businesses Combine Thermal Printing with Inkjet? The Hybrid Approach to Labeling

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Why do many businesses use both thermal and inkjet printers? This article explains the strategic "hybrid printing" approach. Learn how companies use cost-effective thermal printers for essential data (barcodes) while leveraging inkjet or laser for high-impact, full-color brandi

If you need the durability and cost-efficiency of thermal printing for barcodes, but you also need vibrant color for product branding, do you have to choose one over the other? Not necessarily. Many smart businesses adopt a hybrid printing approach. They rely on thermal printers for the mission-critical, high-volume data—like scannable barcodes, QR codes, and shipping information—because it's fast and durable. Then, they use inkjet or laser printers for the high-impact elements like colorful logos, graphics, and retail packaging designs. By strategically separating the two functions, businesses maximize both efficiency and visual appeal without incurring the cost or complexity of niche full-color thermal printers.Click here to learn more

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